Jewelers Row, and the case for a fair price
For generations, Chicago has bought its diamonds on Wabash Avenue in the Loop, under the tracks of the L, on the stretch known as Jewelers Row. The best of the trade there taught the city a useful habit: look at the stone, read the paperwork, and ask what you are paying for.
We work the same way, only without the walk. Every 2N diamond comes with its IGI report, is held to Ideal cut with Excellent polish and symmetry, and is photographed as the exact stone you will receive. Ask our concierge for a side-by-side of any two diamonds, and compare them the way the trade does.















